TEAMLTD
TEAMLTD (Case Study)
To an adventure in the Muskoka's. If you live in Ontario and you’ve never been to the Muskoka's make sure to add it to your bucket list. This is one of Ontario’s most beautiful areas with its rugged landscape. We spent most of our time at High Falls in Bracebridge - a small part of the Muskoka area. This part of the region is a lot less busy than the main parts of Muskoka which in itself is very tranquil. There are several cottages lining the winding roads with smaller dirt roads jotting out like leaves on a stem. In the near distance was a lake with a waterfall that was begging to be explored.
To an adventure in the Muskoka's. If you live in Ontario and you’ve never been to the Muskoka's make sure to add it to your bucket list. This is one of Ontario’s most beautiful areas with its rugged landscape. We spent most of our time at High Falls in Bracebridge - a small part of the Muskoka area. This part of the region is a lot less busy than the main parts of Muskoka which in itself is very tranquil. There are several cottages lining the winding roads with smaller dirt roads jotting out like leaves on a stem. In the near distance was a lake with a waterfall that was begging to be explored.
Once settled in our cabin the adventure continued. We wanted to make the most of the remaining day and got right into inspecting the area. We knew we weren’t going to be doing any filming this day but it was important to us to have this work completed before we began to relax into the night. After some recon, we learned that there were several trails that led to the waterfall and to the lake and it was all connected like a great web. This was fantastic for shooting because it gave us so much opportunity to play with lighting and backgrounds.
Even before arriving at High Falls, we’d had discussions with TEAMLTD to determine what look and feel they wanted. We needed to learn about their brand and their strategies in order to provide the best content we could for them. With their thoughts in mind and our knowledge of the area, we began to build the story. Over the next couple of days, as models came and left we began to piece together all of the parts to the final product that were necessary.
TEAMLTD is a great clothing and lifestyle brand and has fantastic leadership so working with them was very smooth. On the nights that were chilly, TEAMLTD brought us warmth. When it was time to go on a hike through the forests, TEAMLTD was there to keep us comfortable. They are without a doubt a great clothing company that stands by great values and we look forward to continued work with them.